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在商品市场上 ,常常看到空调、电视机价格大战、飞机票打折、服装大甩卖等现象 ,这是商家通过薄利多销扩大市场份额的一种常见营销策略 ,其经营思想就是降价、扩量和微利。然而并非所有商品都能够薄利多销 ,像粮油、食盐、蔬菜等这类商品就不宜采用。实行薄利多销的商品是有
In the commodity market, often see air-conditioning, TV price war, discount air tickets, clothing sales and other phenomena, which is the merchant through puerile to expand market share of a common marketing strategy, its business idea is to cut prices, expansion And meager profit. However, not all commodities can be puerile, such as grain and oil, salt, vegetables and other such products should not be used. The implementation of small profits but quick turnover of the commodity there