中国是饮茶大国,茶文化源远流长,古老的饮茶传统习惯使得整个茶行业几千年来不断向前发展,并呈现长盛不衰之势。如今,街头林立的茶叶店已经成为很多城市里的一种经济现象,茶叶市场竞争日显激烈。随着消费者品牌意识的不断加强,越来越多的茶商意识到通过品牌建设来抢占市场份额的重要性,在这样一个历史背景下,厦门连连赞茶业有限公司却以一种突破常规的发展之势在茶行 China is a big tea-drinking country and tea culture has a long history. The old tradition of drinking tea has made the entire tea industry continue to develop for thousands of years, and it has shown a long-lasting trend. Today, street-lined tea shops have become an economic phenomenon in many cities, and the competition in the tea market is fierce. With the continuous improvement of consumer brand awareness, more and more tea companies are realizing the importance of seizing market share through brand building. Under such a historical background, Xiamen Lianlian Tea Industry Co., Ltd. takes a breakthrough. The trend of development in tea