一、西欧电子产品市场需求和居民购买潜力仍很大 1993年1月1日欧洲统一大市场生效,欧洲形成1.4亿个家庭,3.2亿人口的潜在进口市场。 目前,西欧电子市场还远远没有达到饱和。从产品来看,需求量最大的是微电子、计算机、办公设备、消费类电子产品等。 在微电子产品方面,欧洲芯片消耗量占世界总消耗量的34％,但欧洲生产的芯片只能满足其需求的1/3左右,2/3需要进口。德国、英国、法国以及意大利 First, Western Europe’s market demand for electronic products and residents’ purchasing potential are still large. On January 1, 1993, the European unified market entered into force, and Europe formed a potential import market for 140 million households and 320 million people. At present, the Western European electronics market is still far from reaching saturation. From the product point of view, the largest demand is microelectronics, computers, office equipment, consumer electronics and so on. In terms of microelectronics products, European chip consumption accounts for 34% of the world’s total consumption, but chips produced in Europe can only meet about 1/3 of its demand, and 2/3 need to be imported. Germany, United Kingdom, France and Italy