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随着社会主义市场经济的不断完善,要求企业不断提高管理水平,增强企业的竞争力,而企业文化已成为企业核心竞争力的重要因素。企业只有用党的“三个代表”重要思想和科学发展观统领企业文化建设,以人为本,牢牢把握企业文化的前进方向,不断增强市场竞争能力、科技创新能力,才能在激烈的市场竞争中立于不败之地。
With the continuous improvement of the socialist market economy, enterprises are required to constantly improve their management level and enhance the competitiveness of their enterprises, and corporate culture has become an important factor in their core competitiveness. Only by using the important thinking of the “three represents” and the scientific concept of development as the guiding principle of enterprise culture, people-oriented, firmly grasp the direction of corporate culture, and continuously enhance the market competitiveness and ability of scientific and technological innovation can enterprises be able to stand firm in the fierce market competition invincible position.