特许经营是企业实现低成本扩张和个人投资创业的途径之一,是一种现代营销模式。对此,我们应该兴利除弊,大胆尝试,鼓励发展。 Franchising is one of the ways for enterprises to achieve low-cost expansion and individual investment and entrepreneurship. It is a modern marketing mode. In this regard, we should make every effort to eliminate disadvantages and make bold attempts to encourage development.