清晰的愿景指引,明确的战略实施,营销目标必须聚焦、简单。只有适应市场变化,不断满足客户需求,协助客户品牌价值提升,广告公司才生存得有价值。这是最好的时代,这是最坏的时代;这是智慧的时代,这是愚蠢的时代;这是信仰的时期,这是怀疑的时期;这是光明的季节,这是黑暗的季节;这是希望之春,这是失望之冬。——狄更斯《双城记》对于所有奋斗在广告行业的老板来说,这段话最能代表大多数人的心情。因为没有哪一年的春天如此喧嚣。祈祷昆明、牵挂马航、热议文马、传媒业巨额 Clear vision guidelines, clear strategic implementation, marketing objectives must be focused and simple. Only to adapt to changes in the market, continue to meet customer needs, to help customers enhance the brand value, advertising companies only survive worth. This is the best time, and this is the worst time. This is the age of wisdom. This is the stupid age. This is the period of faith, which is the period of doubt. It is the season of light, the season of darkness, This is the spring of hope, this is the winter of disappointment. - Dickens “Twins” For all those struggling in the advertising industry, the boss, the phrase most representative of most people’s mood. Because there is no such year spring so noisy. Prayer Kunming, Hong Kong-Malaysia Airlines, hot Wenma, huge media industry