40岁之前,他是一名“资深”的传统广告人;40岁之后,却成为一名互联网业的“新兵”。他被新浪 CEO 汪延亲切地称呼为“老头子”。但正是他,2003年在新浪内部倡导了“品牌新政”。他就是张蒞政,曾经梦想成为一名赛车手,现买是成为了新浪网的首席营销长。他说,体育是他身体中的血液。他正将这股血液注入新浪的肌体。他喜欢别人叫他 LC,让人感觉非常亲切。 Before the age of 40, he was a “senior” traditional advertiser; after age 40, he became an “Internet recruiter” of the Internet industry. He was affectionately called Sina CEO Wang Yan as “old man ”. But it is him, in 2003 advocated within the Sina “Brand New Deal ”. He is Zhang Zhizheng, who once dreamed of becoming a racing driver. Now he is the Chief Marketing Officer of Sina.com. He said that sport is the blood in his body. He is injecting this blood into Sina’s body. He likes others call him LC, people feel very warm.