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LVMH是世界上最大的奢侈品生产及销售商，它最引人注目的特点是拥有一大群高档的产品品牌和零售商品牌。LVMH给自己的定位是：在仔细划分市场的基础上，为奢侈性高档商品的生产和销售创造一个可以衬托它们地位及境界的商业环境。许多人产生疑问，LVMH如何能管理好如此众多的名
LVMH is the world's largest luxury goods manufacturer and marketer, its most striking feature is a large group of high-end product brands and retailer brands. LVMH to their own position is: on the basis of careful market segmentation, luxury luxury goods for the production and sales to create a set off their position and the realm of the business environment. Many people doubt that LVMH can manage so many names