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民营书业企业在我国激烈的出版物分销市场上一直占有重要的一席之地,为文化作品的出版传播增添了活力。民营书业企业在产权组织、经营管理、市场占有、服务环境方面有自己的优势和劣势,在传统出版物市场萎缩,数字出版方兴未艾的大社会背景下,民营书业企业的数字化发展历程也显现出鲜明的特征。
Private book-making enterprises have always occupied an important place in the fierce distribution market of publications in our country, adding vitality to the publication and dissemination of cultural works. Private book-making enterprises have their own advantages and disadvantages in the aspects of property right organization, operation and management, market share and service environment. Under the background of large society in which the traditional publication market is shrinking and digital publishing is in the ascendant, the digitalization course of private book-making enterprises also appears A distinctive feature.