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TOP10:凡客上榜理由:为大跃进还债曾经风光无限、疯狂扩张的凡客,现在却正在为库存而发愁。去年年底,凡客突然终止了上市计划,随后诸多问题曝光:高达14.5亿人民币的库存、人员冗杂、无序的品类扩张。凡客三年亏损已高达20亿人民币。在扩张品牌、追求规模的过程中,凡客迷失了自我,偏离了原有的特质,如今凡客正在为自己的盲目而还债。
TOP10: where the guest list reasons: the debt for the Great Leap Forward once fantastic, crazy expansion of Van off, but now are worried about the stock. End of last year, where passengers suddenly terminated the listing plan, then exposed many problems: up to 1.45 billion yuan in inventory, staffing, disorderly category expansion. Van off three years has reached as high as 2 billion yuan. In the expansion of the brand, the pursuit of the scale of the process, where the guest lost himself, deviated from the original characteristics, and now where customers are paying their own blind debt.