旅游者作为生态旅游活动的主体,其满意程度是旅游景区核心竞争力的关键。文章在参考和借鉴相关文献的基础上,构建了生态旅游景区游客满意度测评指标体系,并以桂林古东景区为研究对象,对该景区游客满意度进行测评,根据调查结果,提出进一步提升其游客满意度的对策建议,以期为生态旅游的和谐健康发展提供若干参考和借鉴。 As the main body of ecotourism, the satisfaction of tourists is the key to the core competitiveness of tourist attractions. Based on the reference and reference, the article constructs the evaluation index system of tourist satisfaction of ecotourism scenic spot. Taking the ancient eastern scenic spot of Guilin as the research object, this paper evaluates the tourist satisfaction of this scenic spot. According to the survey results, Tourist satisfaction measures recommendations, with a view to the harmonious and healthy development of eco-tourism to provide some reference and reference.