管理大师约翰·奈斯比特在他的著作《大趋势》中曾这样说过:“想卖东西吗?首先你必须让人高兴。”事实正是如此,消费者越来越需要高度人性化的产品和服务,尤其是在当今全业务运营时代,特别需要运营商与客户之间建立情感上的沟通与交互。因为,即便面对三大运营企业给出的优惠条件,消费者可能还会这样想:“只是好还远远不够,如果你们想做我这笔生意, Management guru John Nesbitt said in his book Megatrends: ”Do you want to sell something? First of all you have to be happy.“ It’s the fact that consumers are demanding a lot more humanity In particular, in today’s era of full-service operations, it is especially necessary to establish emotional communication and interaction between operators and customers. Because, even in the face of preferential conditions given by the three major operating companies, consumers may also think so: ”Just good is not enough, if you want to do my business,