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传统电视媒体的人工广告检测,已经不能满足电视发展需要,而市场上的自动识别产品,满足不了电视媒体的智能识别需求。电视媒体的广告智能识别,需要基于电视台的需求,立足播出管理,从自动识别出发,关注广告时段和播出类型,着重广告价值分析。在实现过程中,引入自动识别流程,按时间点自动处理结果时段信息,在样本中自动处理播出类型,在结果中关注广告价值分析,辅助决策支持。
Traditional TV media, artificial detection of advertising, can no longer meet the needs of television development, and the market’s automatic identification of products that can not meet the TV media’s intelligent identification needs. TV media advertising intelligent identification needs based on the needs of television stations, based on broadcast management, starting from automatic identification, pay attention to the advertising time and type of broadcast, focusing on advertising value analysis. In the process of implementation, the automatic identification process is introduced, the result period information is automatically processed according to the time point, the broadcast type is automatically processed in the sample, the advertisement value analysis and the decision support are supported in the results.