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中国电视剧走向市场,并以其规模化生产逐步与国内外市场良性衔接。这在二十年前还是一个讳莫如深的话题,而今,已成为充满生机的现实,形成了不可逆转的发展趋势。众所周知,电视剧是当代综合性艺术与科学技术的最新成果相结合的产物;同时,它本身还具备着精神产品和特殊商品的“双重属性”。可以说,电视剧从诞生之日起,就与市场结下了不解的缘分,并快速进入商品流通领域。近些年
Chinese TV series to the market, and its large-scale production gradually and the domestic market convergence. Twenty years ago, this was a closely guarded topic. Nowadays, it has become a thriving reality and has formed an irreversible trend of development. As is known to all, the drama is the product of a combination of the latest comprehensive achievements of contemporary art and science and technology. At the same time, the drama itself possesses the “dual attributes” of spiritual products and special goods. It can be said that from the date of the birth of the TV series, it has formed an inexplicable fate with the market and quickly entered the field of commodity circulation. In recent years