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在易信的面世和发展历程中,我们既可以借鉴网易在创新战略的制订与执行之道,也必须正视那些不可回避的创新风险2013年10月29日,中国电信与网易联合推出的即时通讯与社交产品易信宣布其用户数突破3,000万;11月1日,易信公布流量免费计划:自11月8日起,全国手机用户在使用易信时所产生的流量费均由易信买单。区别于微信的对讲功能,易信可拨打固网座机和手机并发送语音留言和短信,加之用户流量的减免,使易信真正获得了互联网即时通讯领域中的广泛优势。
In the introduction and development of Yi Xin, we can learn from NetEase in the formulation and implementation of innovative strategies, we must face up to those unavoidable innovation risks. On October 29, 2013, China Telecom and Netease jointly launched the instant messaging And its social product Credit Suisse announced that its number of users exceeded 30 million; on November 1, E-mail announced the free traffic plan: since November 8, the nationwide mobile phone users use the easy-credit traffic generated by the easy-to-pay . Different from the WeChat intercom function, YiXin can dial fixed landline and mobile phones and send voice messages and text messages. In addition, the relief of user traffic enables EASYS to gain a wide range of advantages in real-time Internet instant messaging.