广告是企业开拓市场、竞争制胜的有效手段,这已是不争的事实。如何做好广告,却大有学问。作为在实务一线直接操作广告取得相当成功的广告主,心得颇多,对广大广告主具有显著的启示作用。于是,我们开办了“广告主”这个栏目,意在对广大广告主有所启迪,同时也期望着广大广告主的参与。 It is an indisputable fact that advertising is an effective means for enterprises to open up markets and win competition. How to do advertising, but a lot of learning. As a substantive advertiser in the substantive field of direct operation of advertising has been quite successful, a lot of experience, the majority of advertisers have a significant enlightenment. As a result, we started the “advertisers” section, intended to enlighten the majority of advertisers, but also expect the majority of advertisers to participate.