当“世界是平的”已经成为全球共识,当互联网技术让各种信息更公平地被大众分享时,企业已经失去了信息不对称所带来的定价优势。在这种情况下,高效的供应链体系成为企业在竞争中制胜的一个必需条件。准确的需求预测、优化 As “the world is flat” has become a global consensus, companies have lost the pricing advantages of asymmetric information when Internet technologies make all kinds of information more equitably shared by the general public. Under such circumstances, an efficient supply chain system has become a necessary condition for enterprises to win in the competition. Accurate demand forecast, optimization