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央视频道制运营以来首部定制剧《大戏法》播出后反响不俗,为认真总结该剧的成功经验,中国视协、中央电视台电视剧频道与《文艺报》联合召开研讨会,与会者从该剧创作、市场、宣传推广等方面进行了有益的研讨,会议对央视今后的编播宣传推广等各方面有非常重要的启示和意义。
Since the operation of the CCTV channel system, the first customized drama “The Great Law” has had a good response after it was broadcasted. In order to consummate the successful experience of the show, China Television and CCTV TV channels jointly held a seminar with the “Arts and Literature” Drama creation, marketing, promotion and other aspects of the beneficial discussions, the meeting of CCTV in the future of broadcasting and other promotional areas have a very important inspiration and significance.