要重视培养忠实顾客＂回头客＂，尤其长期的＂回头客＂，是一家企业忠实的顾客。现代企业，尤其是现代服务企业，要能够不断地生存和发展，不但要有相当数量的员工，忠实的投资者，也要有一批忠实的顾客。忠实的顾客对现代企业的重要意义主要有：第一，忠实的顾客是企业经... We must pay attention to fostering loyal customers “return customers”, especially long-term “return customers”, is a loyal customer. Modern enterprises, especially modern service companies, must be able to continue to survive and develop. Not only must there be a considerable number of employees, loyal investors, but also a loyal customer base. The importance of loyal customers to modern enterprises mainly includes: First, the loyal customers are the enterprises...