商标作为商品的标志,具有从属于商品经济的属性。它象征着商品的名声和信誉,并以此向消费者担保商品的质量。而商品的生产者与经营者正是依靠商标的这种“权威性”进行商品推销和树立市场形象的。从广义上讲,商标不仅是商品的标志,而且亦是一种无形的资产,一种知识产权。《中华人民共和国商标法》(根据1993年2月22日第七届全国人民代表大会常务委员会第三十 Trademarks as a symbol of goods, with subordinate attributes of the commodity economy. It symbolizes the reputation and credibility of the goods, in order to guarantee consumers the quality of the goods. The producers and operators of goods rely on this kind of “authority” of trademarks for the promotion of products and establishment of a market image. Broadly speaking, a trademark is not only a mark of a commodity, but also an intangible asset, an intellectual property right. “The People’s Republic of China Trademark Law” (based on February 22, 1993 the Seventh National People’s Congress Standing Committee thirty