广告做给谁?这仍是个问题!谁都知道广告要针对目标消费者做才有效,但为什么还有汽车、发动机、润滑油等针对小众市场的专业产品坚持在中央电视台这样的大众媒体投放广告?是这些企业傻吗?存在的就是合理的。事实证明,他们最聪明! Advertising is done to whom? This is still a problem! Everyone knows that advertising should be targeted at the target consumer to be effective, but why there are cars, engines, lubricants and other niche markets of professional products adhere to the mass media such as CCTV Advertising is silly these businesses? Existence is reasonable. Facts have proved that they are the most intelligent!