企业的品牌文化,就是要把企业产品(或服务)的个性标榜出来,是企业的核心竞争力,已成为企业资源、企业能力在管理实践中的代名词,具有独特性和不可复制性.“社区.电力”共建工作的有效开展,进而形成湖州电力服务的特色品牌,达到树立企业和谐理念、培育和谐精神、营造和谐氛围的目的,为构建和谐电力企业提供文化动力.这种战略管理概念,对湖州电力的战略取向具有重要的现实意义. The brand culture of an enterprise is to advertise the personality of an enterprise’s product (or service), which is the core competitiveness of the enterprise. It has become synonymous with corporate resources and enterprise capabilities in management practices, and is unique and non-replicable.“ Community. Electric power ”The effective development of co-construction work, and then form a special brand of Huzhou electric power service, achieve the purpose of establishing a harmonious enterprise concept, foster a harmonious spirit, and create a harmonious atmosphere, to provide a cultural power for building a harmonious power company. This strategic management The concept has important practical significance for the strategic orientation of Huzhou Power.