基层书店促进一般图书销售的办法是百花齐放,如开门评店、优质服务、科技扶贫、送书下乡、上门征订、请作家签名售书等不一而足。我们认为,开展读书活动,是扩大一般图书销售的极好方法。 新华书店作为计划经济的产物而今投入市场经济的海洋,同集体个体书商相比,既不具备“小、快、灵”,又不能搞“短、平、快”。这似乎制约着我们的发展,不免令人望 Grass-roots bookstores to promote the general book sales approach is flourishing, such as open shop reviews, quality service, science and technology to help the poor, send books to the countryside, home collection, writers sign book sales and so forth. We think reading activities are an excellent way to expand general book sales. Xinhua Bookstore, as a product of the planned economy, has now entered the market economy of the ocean. Compared with the collective individual booksellers, Xinhua Bookstore neither possesses “small, fast, and spiritual” nor can it engage in “short, flat and fast”. This seems to constrain our development, which can not help but look forward to