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关于主题公园有两点思考。第一,研究主题公园的收入模式。一般比较多的是关注主题公园本身的收入,其实更大的收入是经营主题公园、利用主题公园题材开发各种商品和经营领域所产生的收入,这远远大于主题公园本身的收入。主题公园的收入和经营主题公园公司的收入是两回事,对照一下大阪的情况,主题公园的营业收入约45、46亿人民币,主要来自门票收入,园内餐饮和商品。而经营主题公园公司的收入是将近200亿人民
There are two things to think about the theme park. First, study the income model of the theme park. In general, more attention is paid to the revenue of the theme park itself. In fact, the larger income is the operation of the theme park. The revenue generated from the development of various commodities and business areas using the theme park theme is much larger than that of the theme park itself. Revenues from theme parks and those from companies operating theme parks are two different things. In comparison with the situation in Osaka, theme parks have revenues of about Rmb.4,546 billion, mainly from ticket sales, in-store meals and merchandise. The revenue from operating a theme park company is nearly 20 billion people