如何评价一个好版面?不外乎考量内容和形式两大因素。稿件内容犹如产品质量,版面形式好比商品包装。二者缺一不可。形式总是为内容服务。内容创新又往往是从形式上突破。内容再好,版面不能引人注目,无法招人阅读,就达不到传播效果;但根本的是内容,内容不感染人,缺乏影响力,版面再刺激人也没 How to evaluate a good layout? Nothing more than consider the content and form of two major factors. Manuscript content as product quality, layout is like the packaging of goods. Both are indispensable. The form always serves the content. Content innovation is often a breakthrough in form. Content no matter how good, the layout can not attract attention, can not recruit people to read, will not reach the communication effect; but the fundamental content, content does not infect people, lack of influence, the layout and then stimulating people