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很多中国企业在国内市场取得了令人瞩目的成绩,然而,在国际竞争中却步履维艰。究其原因,是中国企业大多在管控运营部分价值链时形成了规模经济,却无法有效将微笑曲线向两侧延伸拉起,产品研发和品牌营销能力偏弱导致的国际竞争优势不足2015年汤森路透公布的全球企业创新百强中,美国上榜企业35家,日本40家,其中包括很多让人耳熟能详的企业,如苹果、谷歌、英特尔、丰田、富士通、索尼等,韩国企业如三星、LG电子等也赫然在列。而与此形成对比的是,
Many Chinese enterprises have made remarkable achievements in the domestic market. However, they have struggled in the international competition. The reason is that most Chinese enterprises have formed economies of scale in controlling part of the value chain. However, they have not been able to effectively lift the smile curve to the two sides. As a result, their international competitiveness is weak due to weak product development and brand marketing capabilities. Among the Top 100 Global Innovations announced by Mori Reuters, 35 are from the list of US companies and 40 are from Japan, including many well-known companies such as Apple, Google, Intel, Toyota, Fujitsu, Sony, etc. Korean companies such as Samsung, LG Electronics also impressively in the column. In contrast with this,