论文部分内容阅读
去现场看了那么多国际羽毛球公开赛,每次都会被场内各大赞助商品牌和各种新奇的产品洗脑刷屏。那么问题来了,做国际公开赛的赞助商到底是怎样一种体验?故事回溯到2014年10月,我被荷兰F.I.T国际作为中国区独家经销商邀请回荷兰,一起参与荷兰公开赛的现场赞助推广活动,让我过了一把国际公开赛赞助商的瘾。欧洲的羽毛球协会大多是政府部门出钱赞助的,荷兰也不例外。世界羽联官方通常只是冠名,比赛策划、运营、推广大多数
I went to the scene to see so many international badminton tournaments, each time the venue will be the major sponsor brands and all kinds of novel products brainwashing screen. So the question is, what kind of experience do sponsors of the International Open? Back in October 2014, I was invited to the Netherlands by FIT International, the exclusive distributor in China, to participate in the live sponsorship of Holland Open Promotions, let me pass an International Open sponsor addiction. Most of the badminton associations in Europe are sponsored by government departments and the Netherlands is no exception. The official World Fencing usually just naming, competition planning, operation, promotion of the majority