如何保证企业有较强的竞争力?源远流长的商品经济活动,涌现出许多高明的竞争策略。但关键的竞争策略是什么?美国有一项调查:美国1909年的100家最大公司到1948年,仅剩下36家,余皆淘汰。而这些生存下来的都在产品上进行过大变革。可见,新产品开发竞争策略是大企业,当然也是中小企业生存和发展的关键。 How to ensure that enterprises have strong competitiveness, long-established commodity economic activities, emerged many smart competition strategies. However, what is the key competitive strategy? The United States has a survey: The United States from the 100 largest companies in 1909 to 1948, leaving only 36, and all are eliminated. All these survived in the products have undergone major changes. It can be seen that the new product development competition strategy is a large enterprise, and it is of course the key to the survival and development of SMEs.