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随着中国社会转型的深入,我国正高速步入一个以商业利益为主导的消费时代,作为大众传媒重要组成部分的电视行业面对信息泛滥、注意力稀缺的传媒市场,不得不迎接各种新的挑战。随着各电视台的机构改革和转型,各种压力纷纷而至。电视节目必须吸引住广大电视观众的注意力,并将其售卖给广告商,才能实现自身的生存和发展。因此综艺节目也出现了很大的变化,经常高强度、高密度地直播也就司
With the deepening of social transformation in China, China is now entering an era of consumption dominated by commercial interests. As an important part of the mass media, the television industry is faced with a media market that is flooded with information and scarcity of attention and has to meet various new The challenge With the institutional reform and transformation of various television stations, various pressures have come. Television programs must attract the attention of the majority of television viewers and sell them to advertisers in order to achieve their own survival and development. Therefore, there has been a great variety show variety changes, often high-intensity, high-density broadcast also Division