论文部分内容阅读
我国加入WTO后,国内零售业逐渐对外全面开放,竞争日益激烈。面对外资零售企业的强大攻势,国内零售业并购事件此起彼伏,我国零售业即将进入并购重组高峰期。本文对我国零售企业的并购特点做了详细的阐述,并对零售企业并购绩效及其影响因素做了初步探索,在此基础上,提出了实施成功并购的建议。
After China’s accession to the WTO, the domestic retail industry is gradually opening up to the outside world with increasingly fierce competition. In the face of the powerful offensive of foreign-funded retail enterprises, the domestic retail mergers and acquisitions come one after another, and China’s retail industry is about to enter the peak of mergers and acquisitions. This article elaborates on the characteristics of China’s M & A of retail enterprises in detail, and makes a preliminary exploration on the performance of M & A of retail enterprises and its influencing factors. On this basis, it puts forward the suggestion of implementing successful M & A.