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随着中国改革开放的进程加快,各种行业也得到了一些发展,但是新闻传播却开始越来越娱乐化,因为时代的发展,娱乐化的新闻更容易得到更多的观众,所以越来的新闻媒体为了能得到更多的观众,使自己能够在市场化的新闻体系下取得一定的优势。没有分清新闻媒体与娱乐的界限,使新闻媒体没有进行自我审视,造成了新闻市场的混乱,直接影响了新闻播报的权威性,降低了整体新闻媒体的素质,本文就新闻传播娱乐化进行了相关的思考,并提出了相关的几点在保证新闻权威性的情况下增加受众的建议。
With the acceleration of China’s reform and opening up and the development of various trades and industries, news and media have begun to be more and more entertaining because more and more audiences are more readily available through the development of the times and entertainment-oriented news. In order to gain more audiences, the news media can gain some advantages under the market-oriented news system. Did not make a clear distinction between news media and entertainment, so that the news media did not conduct self-examination, resulting in the chaos of the news market, which directly affected the authority of the news broadcast and lowered the overall quality of the news media. , And put forward some suggestions on how to increase audiences under the condition of guaranteeing the authority of news.