城市旅游公共信息服务水平的高低直接影响游客对城市形象的认知和游客满意度。目前,智慧旅游发展势头迅猛,如何利用智慧旅游建设促进城市旅游公共信息服务水平的提升是一个值得思考的问题。文章在实地调研和网络调查的基础上,分析了北京旅游公共信息服务体系的发展现状,提出了改进的建议及对策。 The level of urban public information service directly affects the tourists ’perception of city image and tourists’ satisfaction. At present, the rapid development of smart tourism, how to use the wisdom of tourism to promote the development of urban tourism public information service level is a matter worth pondering. Based on the field investigation and internet investigation, the article analyzes the current situation of Beijing tourism public information service system and puts forward some suggestions and countermeasures.