论文部分内容阅读
2015年央视招标会即将开始,这也是央视全面搬入新台之后的第一次招标。新台新气象,2015年的央视依旧有足够的理由让我们相信,它会给观众、给广告主带来精彩的视觉盛宴和营销盛会。大环境优势:央视是国家融媒体发展的核心部署2014年8月18日,国家主席习近平在北京主持召开了中央全面深改领导小组第四次会议,通过了《关于推动传统媒体和新兴媒体融合发展的指导意见》的文件。国家政策层面对于媒体融合的重视无疑是对所有媒体人打了一剂强心针。而央视作为最具代表性
CCTV bidding in 2015 is about to begin, which is CCTV’s first tender after moving into a new stage. New Taiwan’s new atmosphere, CCTV in 2015 there are still plenty of reasons for us to believe that it will give viewers, advertisers bring a wonderful visual feast and marketing event. Great Environmental Advantages: CCTV is the Core Deployment of National Meltdog Media On August 18, 2014, President Xi Jinping chaired a fourth meeting of the leading group for the comprehensive reform of the Central Government in Beijing. On August 18, 2014, President Xi Jinping passed the Proposal on Promoting the Integration of Traditional Media and Emerging Media Development Guidance "document. The emphasis on media convergence at the national policy level is undoubtedly a boon to all the media. CCTV as the most representative