牛鞭效应是无法根除的,但是在了解牛鞭效应产生的各种原因的基础上,有针对性地采取一些策略能够对牛鞭效应起到抑制作用,从而提高整个供应链的运作效率,这是有一定意义的。本文在归纳和分析国内外牛鞭效应相关研究成果的基础上,综述牛鞭效应的成因、建模与对策,对现有的研究成果进行总结并展望未来的研究方向。 The bullwhip effect can not be eradicated, but on the basis of understanding the various causes of the bullwhip effect, some strategies can be targeted to inhibit the bullwhip effect, thereby enhancing the efficiency of the entire supply chain operation, which Is of some significance. On the basis of inducing and analyzing the related research results of bullwhip effect at home and abroad, this article summarizes the causes, modeling and countermeasures of bullwhip effect, summarizes the existing research results and looks forward to the future research direction.