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在世界许多著名品牌的背后,往往都有一个甚至几个幕后英雄。如人们熟悉的耐克公司的运动鞋名满全球,而耐克鞋的卖点就在它的鞋底上,但它的鞋底却出自于一家几乎是默默无闻的公司。可口可乐也是一个大名鼎鼎的品牌,但为可口可乐提供瓶子的那家公司叫什么名字?恐怕大多数的人都回答不出来。这家公司正是耐克和可口可乐的幕后英雄——泰特拉。位于美国密苏里州圣路易斯市的泰特拉塑料制品公司(TETRA),从耐克鞋的气垫鞋底,到可口可乐瓶,都是他们公司的拳头产品。当然泰特拉的产品还远
Behind many famous brands in the world, there are often even a few heroes behind the scenes. For example, Nike’s familiar sports shoes are famous all over the world, and Nike shoes are sold on its soles, but its soles are from an almost unknown company. Coca-Cola is also a famous brand, but what’s the name of the company that supplies Coca-Cola? I’m afraid most people can’t answer it. This company is the behind-the-scenes hero of Nike and Coca-Cola - Tetra. TETRA, located in St. Louis, Missouri, USA, is the company’s leading product, from the air-cushion soles of Nike shoes to Coca-Cola bottles. Of course, Tetra’s products are still far