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柒牌非物质文化遗产研究与保护基金成立于2008年8月8日,由福建柒牌集团有限公司在清华大学艺术与科学研究中心设立,旨在保护和传承我国丰富的非物质文化遗产,弘扬优秀的民族文化,提高非物质文化研究与保护的水平。基金将通过支持研究项目,促进我国传统及民族、民间非物质文化遗产的挖掘、抢救、保护及传承,弘扬中华文化,增强企业竞争力,提升国家软实力。
The 柒 brand intangible cultural heritage research and protection fund was established on August 8, 2008 and was established by Fujian 柒 Brand Group Co., Ltd. at the Center for Arts and Science of Tsinghua University to protect and inherit the rich intangible cultural heritage of our country and promote Excellent national culture, improve the level of non-material culture research and protection. Through supporting research projects, the Fund will promote the excavation, rescue, protection and inheritance of traditional, national and non-intangible cultural heritage in our country, carry forward the Chinese culture, enhance the competitiveness of enterprises and upgrade the country’s soft power.