一、构建企业文化的必要性1.加强企业文化建设有利于贯彻落实“三个代表”重要思想,促进企业两个文明建设协调发展企业文化遵循“以人为本”的原则,立足于用科学的理论武装员工的头脑,以先进的文化占领企业思想文化阵地,不断发展健康向上、丰富多彩的、具有行业特色的企业经营 I. The Necessity of Constructing a Corporate Culture 1. Strengthening corporate culture is conducive to implementing the important thinking of the ’Three Represents’ and promoting the coordinated development of both civilizations of enterprises. Corporate culture follows the principle of ’people first’ and bases itself on using scientific theories to argue Staff’s mind, with advanced culture to occupy the ideological and cultural positions of enterprises, and constantly develop healthy, colorful, with the characteristics of the business sector