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在汽车数量增长,广播受众大幅增加,“移动人群”推动城市广播繁荣的同时,也带动了广播向建立在“移动收听”基础上的专业化、分众化发展,定位于为移动人群出行提供广播服务的交通广播。如何利用好这个平台打造优质节目和品牌主持人,主持人的语言表达能力非常关键。
While the number of cars is increasing and the audience of radio is greatly increased, while “Mobile Crowd” promotes the prosperity of urban broadcasting, it also drives the specialization and diversification of broadcasting based on “mobile listening” and is targeted at mobile Crowd travel to provide broadcast services traffic radio. How to make good use of this platform to create quality programs and brand presenters, the host’s language skills is critical.