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面对农机用户的服务需求,各农机生产企业的做法参差不齐,农民对产品质量和服务投诉也连年增加,特别是在农忙时节,由于服务配件提供不及时而造成用户投诉量逐年上升。如何做好农机配件保障工作,是农机生产企业需要关注的重点问题。以一拖(洛阳)柴油机有限公司推行的服务件回购模式为例,分析服务件回购的内涵和做法,服务件回购的实施效果,以及服务件回购的意义,为农机企业开展高效的用户服务工作提供参考。
Faced with the service needs of agricultural users, the practices of all agricultural machinery manufacturing enterprises are uneven. Farmers’ complaints about product quality and services have also been increasing year after year. In particular, in the busy farming season, the number of complaints from users has risen year by year due to the failure to provide timely service accessories. How to do a good job of agricultural machinery parts protection, agricultural machinery manufacturing enterprises need to focus on the key issues. Taking the service repurchase model promoted by YTO (Luoyang) Diesel Engine Co., Ltd. as an example, this paper analyzes the connotation and practice of service repurchase, the implementation effect of service repurchase and the significance of service repurchase, User service to provide reference.