我国的家电工业起步于80年代，在发展初期对我国经济增长起到了巨大的推动作用，但进入90年代，特别是90年代中期以后，随着居民家庭拥有量的提高，家电产品市场需求增长逐步放缓，近两三年来，各种制约因素对家电产品需求的影响愈发明显，家电市场开拓难度加大。黄金年代已过 China’s home appliance industry started in the 1980s and played a huge role in promoting China’s economic growth in the early stage of its development. However, with the improvement of household ownership in the 1990s and especially after the mid-1990s, the demand for home appliances in the market increased gradually Slow down, the past two or three years, various constraints on the impact of the demand for home appliances become more apparent, more difficult to open up the appliance market. The golden age has passed