【摘 要】
:
1989年10月以后,我厂库存水泥逐月上升,产品资金占用逐月增加,用户拖欠货款的数额越来越大。严重影响生产任务的完成和资金周转。针对这一市场变化,为寻求摆脱困境的出路,我
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1989年10月以后,我厂库存水泥逐月上升,产品资金占用逐月增加,用户拖欠货款的数额越来越大。严重影响生产任务的完成和资金周转。针对这一市场变化,为寻求摆脱困境的出路,我厂审时度势,及时制订了“巩固已有的销售渠道,开拓新的销售市场,认真做好销售服务”的营销策略,并采取相应的促销措施。使水泥销
Since October 1989, our factory’s inventory cement has risen month by month, and the product’s capital use has increased month by month, and the amount of users’ default payment has been increasing. Seriously affect the completion of production tasks and cash flow. In response to this market change, in order to seek a way out of the predicament, our factory reviewed the situation, and timely formulated a marketing strategy of “consolidating existing sales channels, opening up new sales markets, and conscientiously doing a good job in sales services” and adopted corresponding promotion measures. . Make cement
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