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国内的一些企业越来越多地开始看重产品和自身的形象,于是“CIS”——现代企业形象策略,作为一门实用性科学被中国各大企业引进,并在现代商战中占有举足轻重的地位。
Some domestic enterprises are more and more valued products and their own image, so “CIS ” - modern corporate image strategy, as a practical science by the Chinese major enterprises to introduce and occupy a pivotal position in the modern business battle Position.