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上ERP以前,同仁堂健康药业的门店每星期给市场部传真一个手工统计的数据。为了杜绝这些数据可能的差错,市场部的人需要去门店检查,而且还会因为响应速度而影响了市场决策。中医药行业千百年来形成了采购、生产和销售各环节分散、难以量化与标准化等行业特点。师傅带徒弟这种传帮带的管理模式和传统模式信息化手段的薄弱,在企业发展过程中成了最大的管理瓶颈。ERP的成功上线,标志着同仁堂健康药业向智能化管理体系战略目标迈出了第一步:将现代化的信息技术及管理方式植入难以量化、发展缓慢,同时又面临西药市场巨大冲击的中医药行业,促使其以市场为导向,实现跨越式发展。
Prior to ERP, Tong Ren Tang Health Pharmaceutical stores to the market every day to fax a manual statistical data. In order to eliminate possible mistakes in these data, people in the marketing department need to go to the store to check, but also affect market decisions due to the speed of response. Chinese medicine industry for thousands of years formed a procurement, production and sales of all aspects of the dispersion, it is difficult to quantify and standardize the industry characteristics. Master with apprentice mentoring with the management mode and the weakness of the traditional mode of information technology, in the process of enterprise development has become the biggest management bottleneck. The successful launch of ERP marks the first step towards the strategic goal of an intelligent management system at Tong Ren Tang Health Pharmaceutical Co., Ltd. It is difficult to quantify and slow the development of a modernized information technology and management mode while facing the huge impact of the western medicine market Pharmaceutical industry, prompting its market-oriented and leapfrog development.