媒体无用、媒体滥用? 北京瑞得广告公司总经理周子作为媒体来说,应该是对房地产销售有一个最大的支持,但现在出现的一些情况是,媒体在推广过程中所起的作用在下滑。所以现在出现了两种现象,一种是媒体无用的理论,认为做什么媒体的广告都没有用,还有一种就是媒体滥用现象。“举例说,我们都得过病,我们都知道得病的时候去医院,可是不管什么病,一些大夫就会说你先打点滴 Media useless, abuse of media Beijing Rui De advertising general manager Zhou Zi As the media, it should be the real estate sales have one of the greatest support, but now some of the situation is that the media in the promotion process in the role of decline. So now there are two phenomena, one is the useless theory of the media, do not think what media advertising is useless, there is a media abuse phenomenon. ”For example, we all got sick, and we all know that when we get sick, we go to the hospital, but no matter what the disease, some doctors will say that you first drip