加入了星巴克的调料,“反”斗城在竞争力上添加了更多独特的滋味。无论是选址还是体验式营销,让它在中国的玩具市场上拥有了一席之地。在《长江七号》中,有着这么一幕,周爸爸在玩具店找到了儿子,那时孩子正在对眼前的玩具电子狗着迷,可几百元的价格让周爸爸无力支付,儿子赖着不走嚷嚷地恳求着、哭闹着,最后被“拖地板”似的带走。事实上,像这样的场面在现实生活中屡见不鲜,几百元对中产家庭勉强接受,但是对一般家庭来说却是一个不菲的价格。如此看来,若想将市场做大,获利更多似乎只 Joined the Starbucks spices, “Anti-” City of struggle to add more unique taste. Whether it is site selection or experiential marketing, it has a place in China’s toy market. In the “Yangtze River VII”, there is such a scene, the week dad found his son in the toy store, when the child is obsessed with the toy electronic dog in front of the price can be a few hundred dollars to let the father can not afford to pay, the son does not depend on Yelling begged, crying, and finally be “mopping the floor ” like to take away. In fact, such scenes are not uncommon in real life. Hundreds of yuan barely accept the middle-class families, but it is an expensive price for the average family. It seems that, if you want to make the market bigger, more profit seems only