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美国社会学家乔治·里茨尔以美国快餐业大王“麦当劳”McDonald’s为主要模本,对这种现象的合理化现象进行了深入研究,指出“麦当劳
American sociologist George Ritzer to the United States fast food king ”McDonald’s “ McDonald’s as the main model, the phenomenon of rationalization phenomenon conducted an in-depth study, pointed out ”McDonald’s