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本文从目前高等院校中市场营销专业设置的状况、我院市场营销专业现状、发挥优势创办市场营销专业特色三个方面进行论述,阐明内蒙古化工职业学院创办市场营销专业的特色方案。
This article discusses the current situation of marketing major in colleges and universities, the status quo of marketing specialty in our college, and the specialty of marketing specialty to make full use of advantages to establish marketing specialty specialty programs in Inner Mongolia Chemical Vocational College.