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本文主要介绍在以音频作为主要呈现方式的广播媒体中,如何运用音频制作在广播的节目包装制作和广告制作中提高整体的制作水平,让广播里出来的声音更好听,更具吸引力,从而提高广播的收听率。在广播的音频制作过程中需要注意哪些要点,在满足了文稿所需表达的内容基础之上,如何把音频制作的更有创意更加动听呢?从音频的四大元素配音、配乐、音效、特殊处理(如快板、说唱、歌曲等)等方面阐述如何制作处理出不同级别、从简单到复杂各种要求的音频制作。同时也根据电台中不同频率(音乐台、新闻台、文艺台、交通台、生活台)的特点阐述如何制作出更加符合各频率气质的音频包装制作作品。
This article mainly introduces how to use audio production to improve the overall production level in the production of broadcast programs and advertisements in the broadcast media with audio as the main presentation mode so as to make the sounds in the broadcast better and more attractive Improve the radio’s listening rate. How to make the audio production more creative? How to make the audio more creative from the four major elements of audio? Voice, soundtrack, sound effects, special Processing (such as Allegro, rap, songs, etc.) and other aspects of how to deal with the production of different levels, from simple to complex requirements of the audio production. At the same time, according to the characteristics of radio stations in different frequencies (music station, news station, art station, traffic station, life station) elaborated on how to make more consistent with the frequency of the audio package production work.