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一个好的公益广告的作用甚至超过一个好的节目。广播电视公益广告具有时间短、篇幅小、创意性强、传播快、影响大的特点,这些与生俱来的优势使得广播电视公益广告善于用小故事传递大情怀,小人物讲述大道理,小体量承担大责任,小篇幅发挥大作用。“我是谁?是什么样的人?”“我是离开最晚的那一个,我是开工最早的那一个,我是想到自己最少的那一个,我是坚守到最后的那一个,我是行动最快的那一个,我是牵挂大家最多的那一个。”“我是中国共产党。”电视公益广告《我是谁》一经播出,就迅速火爆互联网,人民日报、新华社、央视新闻等各
A good public service announcement even serves more than a good show. Radio and television public service ads with a short time, small space, strong creative, fast-spreading, large impact on the characteristics of these inherent advantages make radio and television public service ads good at using small stories to pass big feelings, small people about the truth, body Large amount of responsibility, a small part play a big role. “” “” “” “” “” “” “” “” I am the one with the fastest action, and I am the one who cares most about you. “” I am the Communist Party of China. “TV public service announcements” Who am I? "Were rapidly popularized on the Internet, People’s Daily, Xinhua News Agency, CCTV news and so on