服务竞争的时代已经悄然到来。在这个时代,传统意义上的、建立在风险基础上的保险服务,正在面临着严峻的挑战。在服务竞争时代,出险服务模式已经无法解答一个至关重要的问题对于未出险且给保险公司带来丰厚利润的黄金客户,如何让他们享受到必要的保险服务? 这个问题的答案只有一个,那就是将出险服务转化为全程服务,以全程服务来回报企业,以全程服务来稳定黄金客户资源。值得庆幸的是,国内保险公司已经开始习惯于将保险服务定义为全程 The era of service competition has quietly arrived. In this era, traditional insurance services based on risk are facing severe challenges. In the service competitive era, the out-of-service model has been unable to answer a crucial issue For the gold customers that have not been out of danger and bring huge profits to insurance companies, how to make them enjoy the necessary insurance services? The answer to this question is only one Is the risk of service into full service, full service to return business, full service to stabilize the gold customer resources. Thankfully, domestic insurers have become accustomed to defining insurance services as full